What is NikkieTutorials Net Worth 2025: How She Built Her Wealth Through YouTube

When it comes to success in the beauty industry, Nikkietutorials stands as a shining example of how to transform passion into prosperity. With an impressive fortune, she managed to carve a niche through her YouTube channel, her beauty collaborations and her cosmetic brand.
In this article we will be nikkietutorials net Worth and how you have built up your wealth, from starting YouTube to your partnerships with large beauty brands such as Marc Jacobs and Maybelline.
Quick facts
FACT | DETAIL |
---|---|
Real name | Nikkie de Jager-Drossaers |
Popular name | Nikkietutorials |
Gender | Female |
birth date | March 2, 1994 |
Old | 30 |
Parents | N/A |
Siblings | Brother (deceased) |
Place of birth | Wageningen, Netherlands |
nationality | Dutch |
Ethnicity | European |
Training | Make -up courses at the B Academy |
Marital status | Married |
Spouse | Dylan Drossaers |
Children | N/A |
Dating | Dylan Drossaers (m. 2022) |
Net value | 6 million dollars |
Source of prosperity | YouTube, beauty collaborations |
Height | 1.9 m |
What is Nikkietutorials’ net assets in 2025?
From 2025, Nikkietutorials has a net value of 6 million US dollars, which positions them to the most successful Beauty influencers on YouTube. Her assets were built by a combination of YouTube advertising, brand partnerships and its own beauty line Nimya.
Compared to other famous Youtubers and beauty influences, their income reflects their hard work and influence. For the context you will find some remarkable numbers in similar industries here:
You can read more about the highest YouTubers and the comparison of your comparison here.
Salary and financial overview
How she built her successful career and her successful prosperity
Nikkietutorials started her journey in the beauty industry when she was only 14 years old and had uploaded Make -up tutorials on YouTube.
Her career began in 2015, when her video became the power of the make -up viral and her popularity and its number of subscribers skull. This crucial moment not only established her as a beauty influencer, but also became a driving force for her financial success.
Main sources of your income and wealth
The majority of her assets come from YouTube advertising, sponsoring offers and cooperation with renowned brands such as Ofra Cosmetics and Maybelline.
In addition to these lucrative shops, she started her own beauty line Nimya, which contributed significantly to her income. The Nimya product line contains highly popular articles such as moisturizing cream/primer hybrid and food pencil. These products have contributed to the fact that it stood in the beauty industry and improved its financial portfolio.
Your collaborations with large beauty brands
During her career, Nikkie worked with top -class brands that have increased their influence and income. One of her most important partnerships was at Marc Jacobs Beauty, where she acted as a global beauty consultant.
She has made her ability to close her YouTube-Ruhm with traditional beauty companies a coveted partner for top brands. The cooperation with brands such as Lady Gaga’s house laboratories from Lady Gaga have also further strengthened their financial position.
The role of Nimya in expanding her financial success
In 2021, Nikkie Nimya, her own beauty brand, started and marked a large milestone in her career. Thanks to its innovative products and the specialist knowledge of Nikkie, the brand quickly became a favorite among its followers and beauty enthusiasts.
Through the creation of a brand that reflects its personal style and its values, Nimya has developed into a significant income current and contributes strongly to its total assets.
Your successes and awards that contribute to your influence and income
In addition to the financial success, Nikkie received numerous prizes that contributed to her growing reputation.
In 2017 she won a Shorty Award for YouTube Guru and a teen Choice Award in the same year for Choice Fashion/Beauty Web Star. These awards have strengthened their influence and led to more partnerships and opportunities that contribute to their financial growth.
The effects of YouTube and social media on their income
With over 10 million subscribers, YouTube was of central importance for her career. Through advertisements, sponsored content and affiliate marketing, she was able to transform her platform into a steady income current.
As a leading beauty influencer, it orders significant sums for partnerships with brands and further increases their financial success.
Your role as a global beauty consultant for Marc Jacobs Beauty
In 2019, Marc Jacobs Beauty Nikkie appointed her global beauty consultant, who increased her income and her credibility of the industry. Through advice on product development and marketing strategies, it played an important role in the design of the global presence of the brand and further increased its income.
Personal life and the public person have affected their financial growth
Nikkie made headlines in 2020 when she came out as a transgender.
Her openness about her personal life helped her to connect with a wider audience and to further increase her online presence and in a broader sense. Her personal story, combined with her professional specialist knowledge, made her a leading figure in the beauty world.
FAQs about Nikkietutorials
How did Nikkietutorials start on YouTube?
Nikkietutorials started uploading videos to YouTube in 2008 at the age of 14 after being inspired by MTVS The hills And want to recreate Lauren Conrads Make -up.
What large beauty brands did she work with?
Nikkietutorials worked with Maybelline, Ofra Cosmetics, Too Faced, Beauty Bay and Marc Jacobs Beauty, among others.
What is the name of the cosmetic brand of Nikkietutorials?
Her beauty brand is called Nimya, which was launched in 2021 with products such as a moisturizer/primer hybrid and cool -to -egg ticket.
What awards have Nikkietutorials won?
Nikkietutorials has won several prizes, including a Shorty Award for YouTube Guru and a teen Choice Award for Choice Fashion/Beauty Web Star.
Who is she married to?
She is married to Dylan Drossaers. The couple married in September 2022.
Diploma
Nikkietutorials has successfully built its prosperity through its YouTube career, the beauty brand and its top-class collaborations. Stay up to date with further insights in celebrity finances on pennbookcenter.com. Thanks for reading.
Category: Celebrity Net Worth
Source: LVT Net Worth